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Any blogger will tell you creating a successful blog is not easy. It takes time, crazy amounts of work, strategy, and above all patience!
People on the outside looking in always underestimate the work that goes into creating a successful blog. Many of them don’t even see it as a real job. How hard can it be to publish a new post every couple days and send emails once or twice a week?
That’s all there is to it…isn’t it?
I’ll admit, that’s what I thought when I first got started.
It didn’t take long for me to realize that it’s so much more than that!
Mom Bloggers Have it Harder than Other Bloggers
I’d argue that mom bloggers have it harder than the other bloggers do.
Yes, bloggers without kids work incredibly hard, but they don’t need to worry about making sure one or more kids are getting everything they need physically and emotionally every single day.
On the other hand, as soon as you become a mother, your schedule is adjusted to fit your kid’s needs.
If you have something critical that needs to be done on your blog, but your kid/s need something, the blog has to wait, there is no other option.
Just last weekend, my youngest son caught a bug and was throwing up all through the night and the next day.
Yes, I had so much work that needed to be done on my blog. I’d planned on doing it all that weekend. When he got sick, I couldn’t do any of it.
My entire focus shifted to getting him well, washing everything he’d thrown up on, cleaning the house, and keeping the other kids well at the same time.
As a mom, that’s just how things go.
So how are you ever supposed to be successful when things like that are constantly coming up?
How are you supposed to create a successful blog when being a mom is already a full-time job?
It’s not easy, but with these steps, it’s definitely possible!
- 6 Huge Mistakes to Avoid When Blogging that Prevent Success
- 5 Critical Steps to Make a Successful Blog
- How to Give Back as a Blogger and Why You Should
7 Steps to Become a Successful Mom Blogger
1) Follow a Daily Schedule
To start with, you really need a consistent schedule that you and your kids stick to (as much as possible).
You need to have time set in your schedule that will be dedicated to your kid’s needs and time dedicated to your blog’s needs.
Yes, you can have a successful blog without doing this, but it’s so stressful! It makes things ten times harder!
You should set up one or more blocks of time each day that will be dedicated to your blog.
Will that block of time be during naptime or after the kids are in bed? Will it be while the kids are in school?
If the answer is no, you need a plan for what the kids will be doing so that you can focus on your work.
It’s really difficult to get things done with the kids at home if you don’t have a plan.
I often schedule the tasks that don’t require as much of my focus to be done while the kids are at home and awake.
The others I leave for when they’ve gone to bed or I’m on my own. This allows me to give my full focus to the tasks that need it.
2) Go For Paid Training
One of the great things (and not so great things) about being a blogger is that there are thousands of resources (free and paid) designed to help you be a successful blogger.
There are so many, it quickly gets overwhelming!
It’d be nice if you had the time to dive into and organize all of those free resources.
It’d be nice if you had the time to experiment and figure out what is necessary to be a successful blogger.
However, as a mom, time is your most valuable (and limited) resource.
Many of the free guides you find will be out of date. Most will be incomplete.
Strategies that worked great a year or two ago in any given area may no longer work today.
Paid training vs. free training is like going to college to study a particular career vs. learning about said career online for free.
Yes, for the most part, you could do it. However, it’d take so much more time to learn everything and even more time to become an expert.
If you can find good training and implement the ideas taught in it, the training will always pay for itself and then some!
You will need to do some searching to find training that best fits your needs.
Do you need a step by step guide from start to finish?
Wherever you’re at, find training that fits your needs and it’ll put you months (even years) ahead of where you would have been without it.
3) Anything that Can be Automated, Should be Automated
One of the most critical parts of creating a successful blog is consistency.
However, as a mother, you know life is never consistent! Just like last week with my son, kids get sick, school activities come up. You can just count on the fact that something will always come up!
The only way to be consistent and plan for the unplannable is to have as many things automated as you can and to work ahead whenever you get the chance.
The great thing about being a blogger is you can actually automate a lot of different aspects of your business.
You can automate posts, emails, promotions, social media content, and so much more.
Posts can be automated by working ahead and having things ready to publish (and scheduled) ahead of time.
Emails and promotions can be automated using my favorite email marketing tool.
The more you automate, the more work gets done at once. You don’t have to find the time to do every little thing yourself when it needs to be done.
4) Work Ahead!
Anytime you get a chance, work ahead!
Every month, you should have a schedule for each of the following. As much as possible, you need to know what day/week each item needs to be completed.
- Posts You’re Going to Release
- Emails You’re Going to Send
- Promotions You’re Going to Run
- What Is Your Traffic Strategy and What Are the Necessary Steps to Implement it for the Month?
- What Needs to be Done on Social Media
- All Other Blogging Tasks that Need to be Done that Month
If you know what you’re going to do during the month, you can work ahead when the opportunity arises.
That way, if something comes up, it won’t set you back.
You can have posts, emails, and promotions pre-written. They can be scheduled to be released the day you planned on.
You can have social media content scheduled and get ahead on miscellaneous tasks that need to be done for your blog.
When my son was sick last weekend, it didn’t set my blogging schedule back at all. I already had everything for the next week written and scheduled to be published.
5) Take Extra Steps to Keep Your Kids Well
You can’t always prevent your kids from getting sick, but there are lots of things you can do to keep them well!
Make sure they’re having well-balanced meals and getting enough sleep.
Keep them away from other kids that are sick.
Give them things every day that will help to boost their immune system.
Whatever extra steps you can take to keep them well, it’s always worth it!
6) Be Willing to Work Late
I have yet to come across a successful mom blogger that doesn’t work late several times a week.
Especially if they have a 9-5 job they work during the day.
For me, the biggest block of time I have to dedicate to my website is weekends and the hours after my kids go to bed.
It’d be nice to spend that time on leisure activities like reading, watching T.V, talking on the phone, or even sleeping.
It all comes down to how bad do you want a successful blog?
Is it worth giving up those leisure activities for now to have the opportunities a successful blog can bring?
Yes, you can probably have a successful blog without working late. But, if that’s your plan, be prepared for it to take years to accomplish what the other bloggers who are willing to work late are accomplishing in months.
7) Don’t Quit When You Get Discouraged
The most important step to being a successful mom blogger is making up your mind that you will not quit!
I promise you’ll get discouraged a couple hundred times. You’ll wonder if anything you’re doing is working. Does anybody care?
Why shouldn’t you just quit now?
You’ll get so low, it feels impossible to keep going.
What sets the successful bloggers apart from those who never quite make it, is the ability to push through and keep going.
Remember what you’re working towards and who you’re trying to help.
Even when it seems like the odds are stacked against you, if you keep working, setting goals, and learning, you cannot fail.
I have every confidence in you! Mothers are absolutely amazing and I know you can do it!
If you’re struggling with a particular area of blogging please don’t hesitate to leave a comment or send me a message.
Even if all you need is some motivation to keep going or someone to talk to.
My goal is, and always will be, to help you reach your own ambitions and meet your own goals!
What do you think of these tips to be successful as a mom blogger? Do you use any of them for your own blog? Are there other things you also do to make your blog successful?
Let me know by leaving a comment below!
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